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Exit Early, Exit Late


Starting a tech business is hard, we get that, MVP, CAC, Scale, Raising Capital, managing the runway, building the team, existing on scraps. The EXIT is where you and your investors get the payday you deserve. We have a ruthlessly effective exit process that will get you your maximum returns.



Dear Founders
We get it!

Growing a start-up is hard.
You are probably wondering where your next dollar of capital is going to come from, when will the runway run out…

Lying awake, wondering how you are going to afford next weeks salary bill, and that’s before you get paid.

And to top it all off

You are being pulled in a bazillion different directions, Scale the tech, help desks, churn, building the sales pipeline, managing the staff, managing your partners, managing the investors, looking for new investors, looking for tech help……

Most founders are bombarded with advice,
–   How to build an MVP
–   How to scale
–   How to Raise Capital
–   How to build a team
Soon your to do list is longer than Ben Hur.

But what really keeps you up at night is the knowledge that well over 70% of start-ups fail.
There are windows that open when you can get a good EXIT, and then there are times that the business can only be sold for a loss, or even not sold at all.

Wouldn’t you sleep better at night If you knew exactly when those windows were coming for you?

Knowing what you had to do to jump through them?

Thinking of the millions in the bank after a successful EXIT?

Soon you will have the ROADMAP to success.

You will be in control, knowing exactly what you have to do and when.

And it all starts with you choosing your adventure below:




If you have an offer from a potential buyer, talk to us. 

Make sure they are not just trying to get your magic formula. 

DO NOT hand over information – you need to set up a Data Room ASAP.  Talk to us we can help. 

If you are ready to EXIT now, there is a lot to do to get your business ready for sale. 

Don’t delay, schedule a 60 min no obligation session with me and I will provide a checklist of everything you need to get ready to EXIT.



A successful EXIT starts with an EXIT ROADMAP. 

Working with you, we will build out your exit roadmap for your business.  We will help identify your EXIT zones, likely buyers, do a complete staged valuation and calculate potential returns for all stakeholders at each zone. 

We will help build a plan that you can execute over the next few years that will position your business for an optimal EXIT.  

We will show you what you need to focus on to be in the 20% of Founders who have a successful EXIT.



If you are raising Capital – either a Family & Friends round, pre-seed, seed or even a Series A, then find out what you MUST do to ensure an optimal exit.  In this short course, we cover

    • different types of instruments (equity, debt, convertible notes, S.A.F.E notes) and discuss the cap table,
    • We will analyse a shareholder agreement and what is must contain,
    • We talk about Capital Raising valuations (quite different to sale valuations) and
    • We identify different sources for Capital and how they impact on an EXIT strategy.

If you are thinking about Capital Raising, then this course is for you.


Not planning your EXIT is like playing roulette, you may be lucky but the house wins the percentage.
As a founder, you can MAXIMISE your return with an Early Exit IF it is well planned.
Getting a great EXIT is like finding a minor road off the freeway when you are hurtling along at 110kph. Without a map you will be past the EXIT before you see it.
Example: Exit for $10m after 3 years is 238% return on your lost earnings, whereas a $100m exit after 7 years is just 107% return.
Most M&A advisors are opportunistic. They research the market and try to find a fit between a buyer and seller.
We are different.
We work exclusively with sellers.
We work to build an EXIT plan that will work for you.
We will tell you if you need to pivot to be able to EXIT.
We want YOU to win.


Most Founders have a rough idea of what they are going to do to exit.  however many Founders end up exiting because they got an offer.  Now getting an offer is EXCITING.

BUT many times that offer never goes anywhere, indeed the outcome of some unsolicited offers is the transfer of knowledge from the seller to the potential buyer WITHOUT ANY PAYMENT.

Knowing when and how you want to EXIT is part of the strategy, but knowing how to execute is also important, so whether you think your EXIT is tomorrow or 5 years away, the EXIT plan is critical to your success as a Founder.

We have spend many years perfecting the approach to selling, studying what works and what doesn’t, and we have modified the latest in Marketing to be able to MAXIMISE the price you receive for your start-up.

So don’t delay…..

If you want to read more, then download our free book:

Secrets you MUST KNOW to Maximise the Value of YOUR Start-up’s EXIT

In this exclusive report we’ll reveal:

  • The #1 reason why Founders miss their optimal EXIT and spend wasted years on further development!
  • Why you should NEVER trust people who tell you to IPO your start-up and what you should do instead
  • The honest TRUTH about an EXIT and how to make it so much easier than you ever imagined!
  • And much, much more!